Looking to experience the Richmond Region like a true local? From historic landmarks and vibrant murals to mouthwatering eats and one-of-a-kind activities, RVA is bursting with unforgettable moments waiting to be explored. Whether it’s your first visit or your tenth, these quintessential activities offer an authentic taste of the region—and might just have you planning your next trip back before you even leave!

Ukrops Rainbow Cookie

Photo courtesy of Ukrop's website, ukropshomestylefoods.com

Eat a Rainbow Cookie at Ukrop's Market Hall

A Richmond Region staple, Ukrop’s Market Hall is a must-visit destination for comfort food and iconic treats. Once a beloved grocery store, Ukrop’s evolved into this one-stop spot for fan favorites like fried chicken, White House rolls, and their famous rainbow cookies. These red, green, and yellow cookies have become a cherished tradition, with every child who visits the bakery receiving a free rainbow cookie—a sweet taste of RVA’s history passed down through generations.

T. Tyler Potterfield bridge CROPPED

Go Across the T. Tyler Potterfield Memorial Bridge

The T. Tyler Potterfield Memorial Bridge (fondly known as the T. Pott Bridge) offers a breathtaking view of the Richmond skyline, connecting Brown’s Island to the Manchester neighborhood with a scenic, 1,600-foot pedestrian path. As you cross, take in stunning views of the James River rapids and downtown, while learning about the city’s Civil War history from interpretive markers along the way. Wheelchair, pedestrian, and bike-friendly, this iconic bridge is a must-visit photo spot for anyone exploring the region.

Flying Squirrels fireworks

See the Fireworks at a Flying Squirrels Game

Take yourself out to the ballgame and cheer on RVA’s Minor League Baseball team, the Flying Squirrels! Games at The Diamond are full of family-friendly fun, with appearances from mascots Nutzy and Nutasha, themed nights like Star Wars Night or Bark in the Park, and "In Your Face Fireworks" that light up the summer sky after games. With a brand-new stadium slated for 2026, there’s never been a better time to experience the magic of Flying Squirrels baseball. Play ball—and stay for the sparks!

Carytown

Explore Carytown

Stroll through the “Mile of Style” in Carytown and discover a vibrant mix of shopping, dining, and entertainment. Packed with locally-owned boutiques, cafes, and unique restaurants, this shopping district is a year-round hub of activity. Don’t miss the historic Byrd Theatre, where movies have been playing since 1928, or snap a photo with Carytown’s retro-inspired sign located at its west end. Find fun in this historic district year-round; visit in August for the iconic Carytown Watermelon Festival, or during the holidays to catch a festive pop-up bar.

Ashland Farmers Market tomatoes

Eat a Hanover Tomato

Bite into summer with a taste of Hanover tomatoes, a regional favorite grown in the mineral-rich, sandy soils of Hanover County. Known for their unbeatable flavor, these tomatoes are at their peak in July, just in time for the Hanover Tomato Festival. Whether you grab them from a local market, try them on a local restaurant menu, or savor them at the annual festival, Hanover tomatoes are a true Richmond Region favorite.

Hardywood Park Craft Beer

Hit the Richmond Region Beer Trail

Raise your glass and explore the region’s award-winning craft beer scene on the self-guided Richmond Region Beer Trail. Taste your way through the region and see why RVA is ranked among the top in the nation by USA Today and named VinePair’s #1 craft beer destination. With more than 35 stops on the trail, from Triple Crossing Brewing in Chesterfield to Ardent Craft Ales in Scott's Addition, there’s a perfect pour for every taste. Explore unique taprooms, enjoy seasonal brews, and discover why RVA is a must-visit for beer enthusiasts. Don’t forget to grab a Beer Trail map and collect stamps to earn exclusive merchandise!

Tacky Light Run

Run a Seasonal Race

Hit the ground running with one of the Richmond Region’s iconic seasonal races. From the scenic Ukrop’s Monument Avenue 10k every April to the festive Tacky Light Run in December, there’s a race for every pace. Experience history firsthand with the Run Richmond 16.19 cultural event in September or take on the Richmond Marathon, known as “America’s Friendliest Marathon” each November. Whether you're a seasoned runner or a first-timer, these popular regional races combine community spirit with memorable courses. Not into running? Watch a different kind of race instead, like the NASCAR race at Richmond Raceway or the Virginia Derby at Colonial Downs.

Ready to experience RVA like a local? Start planning your next trip today to discover even more of the Richmond Region!

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